Berkeley, CA—Colorflow recently provided color grading
and other post production services for Electric
, a full-length concert film documenting the Rova Saxophone
Quartet’s remarkable reimagining of John Coltrane’s legendary 1965 free jazz
recording Ascension. Lead Colorist
Kent Pritchett applied the final grade, working alongside veteran documentary
filmmaker John Rogers to give the piece a sparkling, feature-caliber look. Electric Ascension is slated to screen
at film festivals and music events prior to its theatrical and home theater
release later this year.

Electric Ascension was
shot at the 2012 Guelph Jazz Festival in Ontario, Canada. Rova members
Bruce Acklely, Larry Ochs, Jon Raskin and Steve Adams were joined onstage by
eight other jazz heavyweights for a rare performance of the group’s
critically-acclaimed, electrified arrangement of Coltrane’s seminal work.  John Rogers and Jim Mayer of the Berkeley
production company, Ideas In Motion) and Associate Producer, Starr Sutherland
(A Typical Project), worked with a crew from Toronto based SIM Digital to
record the performance with 5 cameras. 
Colorflow’s task was to give the film a theatrical quality
finish that captured the spontaneous magic of the performance. Pritchett
completed an initial grading pass where he set an overall tone and look for the
film, and adjusted for differences in the various cameras. He then made a
second pass where his focus was on finer adjustments. Among other things, he
spent a lot of time applying isolated color treatments to individual musicians
to make them stand out in varying lighting conditions.
Such detailed work is common for Hollywood blockbusters, but
rare for independent films which often have severe time and budget constraints.
Colorflow is helping to change that, Pritchett says, by leveraging the latest
post production technology and workflow innovations that control costs while
delivering studio-grade results.
“We have the ability to apply even very complicated grades
in real time,” he says, “and it’s apparent in the results. By the end of the
second day, we had a concert film that looks phenomenal.”
About Colorflow
Colorflow is a
full-service post-production facility specializing in color grading for film,
broadcast and the web. The facility is 100 percent file-based and can
accommodate all camera formats, including raw camera files and uncompressed
image sequences. Its workflow is fast, modular and can be adapted to
accommodate productions of all types and scale. 
Colorflow is located in the Zaentz Media Center at 2600 10th Street,
Ste.110, Berkeley, CA 94710.
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