Production companies
merge in order to collaborate on commercials, branded content and other

SANTA MONICA, CA—West Coast-based production
companies Accomplice Media and The Joneses have joined forces under the
Accomplice name. Executive Producers Jeff Snyder and Mel Gragido will co-manage
the company, overseeing a roster of 16 directors that includes award-winning
filmmakers Don Burgess, Jeff Gorman, Vincent Laforet, David Jellison, Rick
Knief and Hans Petter Moland, as well as the dynamic young directing team
Sherpas Cinema.

Accomplice’s founding strategy is to grow into a next
generation production company with the size and diversity of resources to
attract top directing talent and service the world’s top agencies and brands
while remaining nimble in an ever changing environment. With two experienced
executive producers, the company will build on its base in broadcast
advertising while pushing further into branded entertainment, web and mobile
media, as well as television projects. The company’s directorial roster also
includes John Bonito, Josh Forbes, Andy Lambert, Johan Skog, Sten Helvig,
Anniken Lien, Duane Crichton, Tom Feiler and Guy Sagy.
The new Accomplice will present a wider variety of talent
and greater flexibility while working with agencies to maximize creative
projects and production value. “We are really focused on partnering our
directors with agencies and clients to push creative concepts to the best place
and then intelligently execute them to deliver the best results,” says Snyder.
“We are very excited about the model we are developing and see huge
opportunities for the growth of the company and our directors.”
Gragido describes the coming together of the two companies
as “a perfect marriage.” “I like the energy and intelligence Jeff brings,” adds
Gragido. “We’re going to be stronger working together than we were separately”
Accomplice director Tom Feiler recently wrapped campaigns
for Walmart and Sears. The Joneses produced a campaign for Springs Preserve
with Don Burgess at the helm (fresh from his success as cinematographer on the
Warner Bros. hit 42). The two
companies kicked off their work as a combined entity by producing a
soon-to-break campaign featuring New York Giants star Eli Manning as well as a
spot for Century Link helmed by Pulitzer Prize-winning director Vincent
Laforet.  Laforet used the digital gyro
stabilizer MoVI for the shoot, the first-ever commercial shot with the
revolutionary piece of gear.  The
following week he was at NAB to assist in launching it.
Snyder launched Accomplice in 2010 after a stint as
Executive Producer at TWC. He has a history of building directorial careers
while producing work for such brands as Visa, McDonald’s, Speed Stick,
Skittles, MasterCard, Kraft, Jeep, Burger King and many others.
Gragido has been involved with The
Joneses for most of the last decade. 
Under his direction, The Joneses became the launching pad for a number
of young commercial directors. He has also helped several top European directors
gain access to the U.S. market, including Han Petter Moland, who recently won a
Gold Clio Award for his work on Amnesty International’s No Means No campaign.
About Accomplice
Accomplice Media is a unique blend of award winning
directors, visual media artists and creative production teams creating and
telling stories for advertising agencies and brands through various media
platforms.  The diverse roster includes directors John Bonito, Don
Burgess, Sherpas Cinema, Duane Crichton, Tom Feiler, Josh Forbes, Jeff Gorman,
Sten Helvig, Vincent Laforet, Andy Lambert, Anniken Lien, David Jellison, Rick
Knief, Hans Petter Moland, Johan Skog and Guy Sagy.

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