Industry leader in editorial
systems and services eyes expansion to other markets; hires Jeff Klitzner as
Director of Operations.

Calif.—Runway, a
leading independent supplier of editorial systems and related technology to the
film and television industry, has appointed Jeff Buchignani as President. An
18-year veteran of the post-production industry, Buchignani arrives from a
similar position with Pivotal Post, and brings strong credentials as a manager,
business strategist and industry leader. In his new role, he will oversee
operations, direct strategy, and orchestrate an ambitious expansion effort. The
latter will include extending the company’s footprint in Southern California,
as well as to other parts of the U.S. and markets abroad.
“Jeff is an icon in the post industry, and an outstanding
talent who brings tremendous energy and insight to our team,” said Runway CEO
Matt Cooper. “We have admired Jeff for a long time and feel he is the perfect
person to lead us into the future.”
Jeff Buchignani

“Jeff shares our customer-centric approach to the business,”
added COO/CFO Allan Chalfin. “He will help us continue to find new ways to
improve service and make life easier for our clients.”
For his part, Buchignani said that he is impressed with
Runway’s status as one of the largest editorial rental operations in the Los
Angeles area, and by its potential for further growth globally. He notes that
the company is in a unique position to provide producers with turnkey
post-production solutions including editorial finishing, color correction, and
“My immediate goal is to build on the strengths of this
organization and bring leadership to our growth plans,” Buchignani said. “We
currently have more than 200 editorial rooms in the Los Angeles area, which is a fantastic
resource for film and television producers. I see a tremendous opportunity to
bring the same level of technology and service to other markets in the United States, Canada
and Europe where production activity is
growing. We are going to engage in those areas and provide an infrastructure
that is second to none.”
Buchignani’s tenure at Pivotal Post spanned 13 years,
including five years with DES (Digital Editing Soultions) as Vice President of
Sales. Under his leadership, the company experienced consistent growth and
expanded both its range of services and geographic reach in major production
zones, including Los Angeles, New York, Toronto and Europe.
“I am extremely passionate 
about this business,” Buchignani said. “I can’t wait to add my energies,
vibe and vigor to the group of talented and service oriented pros at Runway,
who are already doing so well.”
In a related move, Runway has hired Jeff Klitzner as Director
of Operations. Klitzner, who also arrives from Pivotal Post, brings broad
experience in operations and sales, and a track record for helping companies
grow. His background includes senior managerial positions with PlasterCity
Digital Post, Panasonic Broadcast & Television Systems and ASC Audio Video
Corporations. His focus will be to improve operational efficiencies throughout
the Runway organization.  Klitzner joins
industry veterans Lloyd Guillen and Chris Seagren, formerly of Atlas Digital,
who were recently tapped by Runway.
Runway expects to announce additional staff appointments
over the coming weeks, including senior-level additions to its engineering
team. “We are bolstering our existing operational and engineering staff with
some exceptionally skilled and experienced people,” Cooper said. “Hands down,
we now have the best technical staff in the industry.”
About Runway
Founded in 1992, Runway is a leading provider of editing
systems, integrated solutions and technical support and has successfully
serviced more than 1000 features and television series. It supports worldwide
from Los Angeles and New
York, to Rome, Munich,
Vancouver and London. 
Located in Hollywood, the company provides comfortable and convenient
facilities for a broad range of feature and television clients. Runway services
clients in a timely, friendly and professional manner, and has earned renowned
for its unrivaled, round-the-clock technical support.
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