Sundance Institute
Grant Recipients gain national representation for advertising projects.

Los Angeles—The
filmmaking trio Finback, known for their work in documentaries, commercials and
branded content, has joined Accomplice Media for exclusive representation for
advertising. Comprised of directors Kahlil Hudson, Alex Jablonski and Tyler
Hughen, Finback has created work for such brands at RAM Trucks and outdoor
clothing maker Filson. Their work is rooted in realistic, emotionally-driven
storytelling.
“These guys are next generation documentary filmmakers
who transport us into the lives of others in a way that is visually stunning,”
says Accomplice Media Executive Producer Jeff Snyder.  “The images are aspirational while the
moments and people are truly authentic.”
“Aside from great photography, what first struck me
about Finback’s work was their ability to create a safe and comfortable place
for their subjects to inhabit, allowing them to be natural, relaxed and honest
in front of the camera, “ says Executive Producer Mel Gragido.
Finback: Kahlil Hudson, Alex Jablonski and Tyler Hughen

Hudson, Jablonski and Hughen formed Finback in 2011, have previously
collaborated on a number of filmmaking projects. The three young directors were
drawn together through their love of storytelling, the natural world and the
craft of filmmaking. They work together in an organic collaborative manner,
sharing creative roles based on the nature and demands of the project.

“Working as a team allows us to bring a wide range of skills to the
shoot and ultimately arrive at a place that an individual director might not
get to,” says Hughen. “What people get from us is authentic performances,
attention to detail, high productivity and a broad range of ideas.”

Finback’s recent projects include a campaign for RAM Trucks and the
Richards Group that included three television spots and three short documentaries
profiling real-life outdoorsmen in the Rocky Mountains. The work combines
stunning landscape and automotive cinematography with intimate narratives
exposing the lives and beliefs of real life hunters, fishermen and backwoods
adventurers.
“We’re drawn to stories about people you don’t normally see in
advertising,” says Hudson. He adds that the campaign was produced documentary
style with a minimal crew. “We took a camera on horseback above 11,000 feet to
get some of those shots.”
Other notable projects include Low
& Clear
, a documentary-style feature directed by Hudson and Hughen and
produced by Jablonski.  It centers on two
formerly close friends who reunite for a fly fishing trip. The film won the
Audience Award at the 2012 SXSW Film Festival. Finback is currently working on
a feature documentary, Young Men and Fire,
about fire fighters battling forest fires. That projects has just been awarded
a grant from the Sundance Institute. It is also supported by grants from the
Catapult Film Fund and the Telluride Mountain Film Festival.
Finback was introduced to Accomplice Media through a mutual connection
at The Richards Group. Jablonski says they view the alliance as an opportunity
to pursue more diverse advertising assignments. “We were very impressed with
Jeff Snyder,” he says. “We could immediately sense his enthusiasm and knowledge
of the market. We are excited to work with Accomplice.”
For more information about Accomplice Media, visit http://www.accomplice-media.com/
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