Will oversee planned
expansion of color grading and finishing services.

Los Angeles —Post FactoryNY announces the appointment of Liam Ford as
Chief Technology Officer. Ford joins the company with more than a decade of
post-production engineering and IT experience, most recently as Vice President
of Technology at Company 3, New York. At Post FactoryNY, Ford will
assume the lead role in technology operations, strategy and planning. His first
task will be to guide the technical aspects of a major expansion of the
facility’s color grading and finishing services for theatrical and television
projects.

“We’re thrilled that Liam has joined our team as Post
FactoryNY transforms into a top tier finishing facility that will be
able service our clients from the first frame of capture to final delivery of
product,” said Post FactoryNY founder Alex Halpern. “Liam is going
to help us build the right infrastructure to support the vision I’ve had for
Post FactoryNY as a bespoke facility with the capacity to tackle the
most complex and challenging projects. Our environment is designed to allow
creative thinkers comfort and latitude in their approach, while providing them
with the best talent across all delivery mediums. In his role as CTO, Liam will
aggressively lead that talent to develop innovative and cost effective
solutions in today’s ever changing technological environment.”

Ford originally joined Company 3 as a DI Systems Manager in
2004. He was promoted to Director of Technology in 2010 and to Vice President
of Technology in 2013. In the latter role, he had oversight for technology
operations at facilities in New York and Atlanta. He began his career with
Title House in Hollywood.

Ford said that he is eager to help Post FactoryNY
build its color and finishing resources, and develop the infrastructure needed
to support the most demanding theatrical and television projects. “We want to provide film and television producers with a premium
finishing experience, so that they can focus on content and story knowing that
we’ve got the rest of the post process handled.   My role is to craft a
technology environment that is tailored to the very unique needs of
filmmakers and their projects.  It’s a very exciting, and
interesting process to be a part of.”

About The SIM
Group:

Backed by Toronto-based investment firm Granite Partners, the SIM
Group is a leading supplier of production equipment, workflow and post-production
solutions. With
offices spanning North America, the SIM Group provides stellar products and
services for features such as the recently released “Warcraft,” to the hugely
successful “Game of Thrones,” to the Oscar-winning film “Spotlight.” From
reality shows including “American Idol,” to blockbusters “Deadpool” and hit
series “Mr. Robot,” SIM Group has collaborated with producers, directors,
cinematographers, post-production supervisors and studios to bring their vision
to life. Toronto and Vancouver
provides grip and lighting from PS Production Services and can be complemented
with SIM Digital cinematography and playback equipment from any of its offices
in Canada, Atlanta and Los Angeles. Bling, Chainsaw, Pixel Underground,
Tattersall Sound and Picture and Post Factory NY provide an array of
services from dailies, to online and offline editing, to final color/DI and
visual effects, to sound editorial and mixing. Bling provides a comprehensive
workflow solution in the US, Canada and abroad, as well as off-site service
through POD (Post on Demand).  Chainsaw provides creative editorial and
extensive finishing services with some of the top colorists in the industry.
Pixel Underground is a Toronto-based post-production company that also provides
physical and file-based media fulfillment and encoding/distribution services, while
Tattersall Sound and Picture is a provider of sound editorial and mixing for
motion pictures and television. Post Factory NY is considered one of the East
Coast’s top independent post-production facilities.  For more information, visit simgroup.com