11 Dollar Bill is working with JD Sports to let New Yorkers know there’s a new brand in town. The post-production and design studio, with locations in Chicago and Boulder, Colorado, has been collaborating with the high-end athletic specialty retailer on an array of attention-grabbing video content for its flagship U.S. outlet in Times Square in New York City.
A mammoth recycling facility serves as the improbable backdrop for a fashion film featuring some of New York’s top models in Heatwave¸ a new short film directed by Grant Greenberg and produced by Derby for V Magazine and eyewear maker Oliver Peoples.
Creative Director
Keith Gayhart directs content strategy for the agency, combining keen storytelling skill with deep knowledge of the media landscape from Top Ten print and electronic media outlets to industry and enthusiast websites and blogs.
Creative Director
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